An introduction to the news
The starting
sequence is the familiar BBC sequence with backgrounds of London. These visuals
have been used because it is relevant to the news setting and it is well
known/familiar for the audience so that they know what news provider they are
watching. Also by only using images of London it shows the viewer that the
report is specific to the London area. The audio is also backing up the
familiarity of the BBC starting sequence as it’s a recognisable track.
The stories
covered include the pending EU result and what effect it will have on our
economy, lives and our future. Also can some small companies benefit from
leaving the EU, and the choices some members of parliament will have to make
considering heath row airport and also the matter of avoiding buying fake
tickets for Wimbledon and lastly is the weather for the next few days. I think
they start with the EU referendum as its one of the most important things in
our lives at the moment even if it isn't specific to London. By finishing with
the news they keep the attention of the viewer throughout the program as most
people want to watch the weather most and this is specific to their area. Therefore,
their layout of their stories is done in such a way as to keep the audience’s
attention for longer and they can do this because they are aiming at adults of
the A, B and C1 demographic mostly however it is watched but others. But the
language used is more suited to this demographic.
The main
news reader was Riz Lateef. The political correspondent was Carl Mercer. Tom
Edwards; the transport correspondent and Elizabeth Ristenie was their weather
reporter all these people need to show a great deal of skills such confidence
in themselves and what they are saying/doing, knowledge in their topics and
backgrounds, ability to criticize people and not be afraid to do so. Finally,
keeping calm under pressure of the job, being on camera (possibly live) and the
pressure not to mess up.
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